SaaSy

Welcome to SaaSy, the podcast that highlights remarkable women making their mark in Software as a Service. In each episode, we’ll explore the journeys, challenges, and triumphs of inspiring women in this dynamic industry. Join us as we dive into career paths, from humble beginnings to pivotal moments. We’ll uncover the obstacles shattered and lessons learned as we share practical advice and empowering tips for women looking to grow their SaaS careers.

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Episodes

6 days ago

In this episode of "Sassy," host Annie Murlowski talks with Ada Pally, VP of Marketing at Dealpath, about the evolution of marketing and leadership in tech. Ada shares her career journey, from early marketing roles to her experiences at Shopify and building a digital agency. They discuss the challenges of marketing measurement, the impact of remote work on company culture, and the importance of meaningful in-person interactions. 

Tuesday Apr 23, 2024

In this SaaSy  episode, host Annie interviews Latané Conant, a leader MarTech and CRO of 6Sense. They explore Latané career evolution from CMO to a customer success and revenue alignment role as CRO. Latané discusses the importance of customer empathy, maintaining a strong voice in strategy, and the trend of marketing reporting to sales. She shares her personal journey, overcoming dyslexia, and the significance of hard work, supportive colleagues, and sponsors. 

Tuesday Apr 09, 2024

In this episode of SaaS we interview Tenisha Griggs, CEO of 37x, who shares her transition from layoff to leadership, tackling imposter syndrome, and striving for work-life balance. Tenisha discusses client relationships, strategic marketing, and the importance of trust and clear metrics. She opens up about the biases faced as a black woman in tech, the pressure to assimilate, and the need for inclusivity.

Wednesday Mar 27, 2024

In this episode of SaaSy we chat with Jane Serra about her career in B2B marketing and her podcast "Women in B2B Marketing," aimed at amplifying women's voices in the field. We discuss  the challenges women face in tech leadership, including the low representation in senior positions amd covers the rise of fractional roles and their impact on marketing teams, work-life balance.
Topics Discussed  
The 3% Movement 
Parentaly 
The Mom Project
Broad Perspective Consulting & the Fourth Trimester
 

Tuesday Mar 12, 2024

In this episode of the "Sassy" podcast, host Anne Murlowski interviews Andrea Galvez, VP of Client Success at Lionize, about her journey in the tech industry and her role in influencer marketing. Andrea discusses her accidental entry into marketing and her passion for the evolving field of marketing, where she helps clients develop strategies as part of her role. Andrea also talks about the challenges of transitioning from an individual contributor to a leadership role and offers advice for new managers. She emphasizes the importance of authenticity in her leadership style and the joy she finds in supporting her team's diverse paths to success. 

Tuesday Feb 27, 2024

In this episode of "Sassy," host Annie Murkowski talks with Carmen Cedeño from Alma about her career in demand generation and the company's mission to improve mental health care access. Carmen shares her experiences with company growth, the challenges of adapting to change, and the importance of aligning with a company's values. They discuss overcoming age bias, maintaining work-life balance, and the significance of mentorship and sponsorship in career advancement. 

Tuesday Feb 13, 2024

In this episode of SaaSy host Annie Murphy interviews Rosalyn Raj, who shares her experiences as a woman in tech and head of marketing for LG's digital health business. Rosalyn reflects on her career journey, the importance of storytelling in her role, and how she overcame a toxic work environment to prioritize her mental health. She discusses the biases she faced, her approach to defining success, and the fulfillment she finds in her consulting business. 

Tuesday Jan 30, 2024

In this episode of "Sassy," host Annie Murphy interviews Corthay Zakrzewski, Lifecycle Marketing Consultant at Evernow. Corthay shares her career trajectory from advertising to marketing at Dyson, then to the tech industry, and eventually launching her own fractional consulting business. She discusses also discuss the future of fractional consulting and remote work's impact on productivity and work dynamics. 

Tuesday Jan 16, 2024

In this episode of the Sassy, host Annie Murphy talks with Shannon Curran, VP of Marketing at MadKudu. Shannon shares her journey from art school to the tech industry, emphasizing the importance of aligning career choices with personal values. She discusses navigating work-life balance as an expectant mother and addresses the challenges of being a woman in tech, including facing bias and advocating for inclusion. The conversation also covers the significance of diversity in thought for rebranding and executive events, the value of mentorship, and personal development. 

Tuesday Jan 02, 2024

Join us for this week of SaaSy where we chat with Kayla Kirkeby, VP of Partner and EMEA marketing at Quantum Metrics. In this episode we talk about the importance of understanding how your season of life impacts the decisions you make in both your career and personal life and tips for taking time to get the headspace you need to be your best self. 

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